Business & Marketing Management

Mrs. Laird, Advisor (Natchez Campus)

The Business and Marketing Management Technology Program of study is designed to provide specialized occupational instruction in all phases of marketing management including e-business, international marketing, and multimedia presentations.  This program prepares students for careers in dynamic marketing professions.  A combination of classwork and practical experience is stressed.  Completion of the two-year program leads to an Associate in Applied Science degree.


Freshman Year

1st Semester Sem. Hrs. 2nd Semester Sem. Hrs.
MMT 1113  Marketing I 3 MMT 1123  Marketing II 3
MMT 1313  Salesmanship 3 MMT 1323  Advertising 3
MMT 1413 Merchandising Math 3 MMT 2333  Multi. Pres. for Marketing 3
ENG 1113  English Comp. I 3 SPT 1113  Oral Communications 3
Computer Related Elective 3 ACC 1213  Prin. of Accounting I    3   
Approved Social/Behavioral Science Elective    3             
18 15

Sophomore Year

1st Semester Sem. Hrs. 2nd Semester Sem. Hrs.
MMT 2213  Management 3 MMT 2243  Marketing Magt. Dec. Making 3
MMT 2233  Human Resource Mgt 3 MMT 2323  Internet Marketing 3
MMT 2313  E-Commerce Marketing 3 MMT 2513  Enterpreneurship 3
Approved Math/Natural Science Elective 3/4 BAD 2413  Legal Environment of Business 3
Elective 3 Approved Humanities/Fine Arts Elective 3
        Elective    3    
15/16 18
Other approved Electives:
MMT 1753  Marketing Seminar HRT 1123  Hospitality & Tourism
MMT 2343  Web Page Design HRT 2713  Marketing Hospitality Services
MMT 2913  Workbased Learning MFL 1213  Elementary Spanish I
ECO 2113  Principle of Economics I COM  1423  Introduction to Broadcasting
ECO 2123  Principles of Economics II